I should first start with a brief introduction of who Kris Bryant is. Well, Kris Bryant plays for the Major League Baseball Team known as the Chicago Cubs. They recently won the world series in 2016 after 108 years. Here is a picture from his page after the big win. Kris Bryant also became a husband to his high school sweetheart in January of 2017. Here is a photo of that moment. His audience of one million followers consists of family members, friends, teammates, and of course his fans. His purpose towards his fans is to show what he does in the offseason when not playing baseball or even to let them know about upcoming games they can watch during the season. As far as his purpose towards his family, he probably isn’t able to see most of them a lot because of his busy schedule so they are able to see what he is up to on his page. He will often post photos of him out with friends playing golf and birthday appreciation posts for his mom and dad. A way that Kris Bryant expresses ethos is the advertisement of his shoes, it shows his credibility that he is a good enough player to even be a part of the Adidas shoe brand and have his own line of baseball cleats. Pathos is expressed in multiple different ways on his Instagram page, during the time of the tragedy in Las Vegas he encouraged his followers to donate towards helping the victims that were affected in his hometown. Click here for the short video he posted. Another way he expresses Pathos could be the photos he posts of his wife, he could be gathering the emotions of those who like to see him as a family man. A few common conventions that he uses include short and concise captions on every photo which will have the audience read it rather than scrolling past it for being too long. He is able to explain the context behind the photo in just a sentence or two. He is also consistent with ending his captions in an exclamation point possibly to show his emotion of excitement. One last convention is that when he posts a photo of him and someone else he always includes the other persons Instagram page so that the audience is able to view their content as well, possibly for credibility. What keeps the audience intrigued in following Kris’s page is the fact that he is funny in his videos and in the short captions that he posts. Most celebrities content consists of constant advertising of their product in order for the audience to purchase their brand, but Kris has only advertised three times at most. He is also consistent with how often he posts.
2 Comments
Caroline Runge
2/7/2018 01:14:41 pm
Marissa, I love that you chose such a famous figure who is overall a very well rounded person and a role model. I enjoyed reading your analysis of his Instagram page. You directly referenced many of his posts, which helped me get a better sense of who he is as a person. I believe you could link the posts within the sentences that you describe the post in so you don't have to take extra words saying "click here." I would also love to see you go more in depth on his photos and his captions. You gave a generalization, but I would love to see you analyze the specific examples that you provide.
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Margaret Martin
2/7/2018 07:24:27 pm
Hey Marissa! I loved that you picked Kris Bryant to talk about! I'm a huge Chicago Cubs fan and remember following along on his journey to the World Series with such excitement. You did a great job of covering the diversity of his posts. There are many different sides that he portrays on his Instagram and you picked up on all of them. Your attention to detail, such as noticing his use of exclamation points, shows that you did a deep analysis. If anything, I would like to see if there is a little more logos used throughout his posts. Great job!
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